Jan 272011
 

I’m going to jump off the topic of Backlinks for a minute, but I will be back on that subject in the next entry as I have some more information to share. For example, info. about paying for backlinks, and also on backlink stacking (VERY important stuff!! – I promise to follow up on these topics ASAP). In this blog we’ll talk about a few great WordPress plugins and one Firefox plugin I think you should know. By the way, WARNING -the next paragraph is a small (large) rant.

Let me acknowledge for a minute that my brain is literally (figuratively) exploding from all the new information I’m soaking in. My monetization strategy is not in effect yet but the plan is shaping up. I will tell you this, currently I don’t have plans to monetize this blog because I really don’t want to be a blogger/internet marketer marketing to other bloggers/internet marketers, selling blogger/internet marketer useless products to stupid bloggers/internet marketers, who can then pass that trash along to the next person. I’m beginning to see that most tools that exist to help you with SEO and internet marketing are FREE. Most of the systems I see being rammed down people’s throats are just some creative compilation of FREE tools. Starting a blog of this nature (about Social Media Marketing, SEO, Blog Marketing, Facebook Marketing etc.) is almost a trap. Because you are researching all the tools that come with this industry, you will inevitably run into all the internet marketing SPCAM (this is a term I’m coining for Scam Spam – don’t ask how to pronounce it because I don’t know) products. You think, oh, I have readers also interested in blog/internet marketing, maybe I could start to sell this trash and make a profit. These products in my mind are basically the same thing as any Get rich quick, lose weight fast, enlarge certain parts of your body, blah blah blah scheme. They target people sitting at home thinking they could make thousands of dollars a day while watching daytime Soaps and sucking down cheezwhiz straight out of the can. For $47 this, for $27 that – don’t buy into it. If these plans were so great, why share them? Why not just hire staff and rake in millions upon millions? Logic people. There might actually be some useful tools out there, but in all honesty, the more I search, the more I find that if you want to pay for the convenience of someone organizing all your tools in one place, it may be worth it. Be VERY selective. The point of this blog is to share and document the process and along the way, and hopefully also to meet some like-minded people. I am looking for real, helpful tools, and most importantly, GOOD information. Many of these SPCAMmers also keyword target “is product X is a scam?” – where product X is their product. They also target, “product X reviews” – so they can give themselves their own reviews. My advice is to do a lot of research before actually spending money on something – especially if you’re currently not earning any money through online marketing. If you have so much money, earning interest so fast, that it’s impossible to get rid of it unless you throw it at a bunch of internet marketing jackals then go ahead I suppose. Or give it to charity.

If you are just looking to mutually share good information on internet related topics, feel free to contact me as I hope this blog will serve as a way for me to make some real connections, with real people. Ok, after the picture we’re on to business…
(This is an image of a chandelier taken from inside a Church – Tampere, Finland)

4 (More) Great WordPress Plugins to consider:

So I’ve been tinkering a bit with the layout of this blog and adding some new WordPress plugins. If you missed my first post about 4 essential plugins for a WordPress.org blog make sure to check it out. Thought I would also share a few more as I think they are also quite useful. I’ll talk about WP-supercache, YARPP, WP-dbmanager, and Commentluv. I have so far been only trying to work with free plugins and themes for WordPress, but I have to say, I am considering paying for a WordPress theme. Currently I am running the Suffusion theme, and while it’s starting to come along and look more like what I wanted, it hasn’t been easy. Since I don’t know how to actually modify the code I am limited to the options they provide for customization (which is not everything). If anyone reading this has any experience with WordPress themes, please shoot me a comment or email with what you recommend.

WP-Supercache

From the plugin site (http://wordpress.org/extend/plugins/wp-super-cache/), they state “This plugin generates static html files from your dynamic WordPress blog. After a html file is generated your webserver will serve that file instead of processing the comparatively heavier and more expensive WordPress PHP scripts.”

What you need to know in practice, is this will make your site load faster. I found my site was loading relatively slow due to the large size images I have been using. I added this plug-in and also changed the format in my theme so it would start only showing a few full length blog entries – the rest show up as just excerpts where you have to click to read more. Previously I had been showing 10 full length blog entries on my homepage. Because I have a really fast internet connection I didn’t really notice how bad it was until I tested the site on a slower connection.

Implementing WP-supercache is a good idea for any site because there is really no downside. Additionally, if you plan on expanding your site and getting more visitors, you should definitely be prepared in advance. If you have just a basic hosting package, a surge in visitors could drastically slow your site.

YARPP – Yet Another Related Post Plugin

You can find the website to download this plugin at: http://wordpress.org/extend/plugins/yet-another-related-posts-plugin/. YARPP is a great plugin for automatically displaying related posts. After a reader gets to the end of your post, they will see other posts, ranked in order of relevance to the post they just finished reading. You can also add the related posts to your RSS feed which is a good way to get people off their reader, and back to your website.

Since my site is relatively new and I don’t have very many total posts, I set the “Match Threshold” to 1. This means YARPP will pull almost any article, even one that has very minimal relevance. If you have a lot of content, you can get pretty specific about what posts YARPP will show. For example you can disallow certain categories or disallow certain tags. You can opt to only show recent posts (like those from within the past 12 months). You can decide how many posts to show, and whether or not to show their relevance score.

All in all this is a very easy tool to get started with and hopefully it will immediately improve your number of pageviews.

WP-Database Manager

You can find this plugin here: http://wordpress.org/extend/plugins/wp-dbmanager/ After the even small amount of work I have put into Eiconnectlink blog, I started to realize if anything happened, I had no back-ups of my posts and other files. I did manual back-ups through wordpress, and backed up my files on an external hard drive. However, it still would take some work to get everything back up and running.

This plugin is really all you need to take care of everything (unless you’re very paranoid like me!) It “Allows you to optimize database, repair database, backup database, restore database, delete backup database , drop/empty tables and run selected queries. Supports automatic scheduling of backing up and optimizing of database.”

Never hurts to be prepared.

CommentLuv

So if you read my last post about 7 ways to Build Backlinks and increase search engine rank you will notice that one of the tips is to leave comments on other blogs. Commentluv is a way to encourage people to leave comments on your blog!

“This plugin will visit the site of the comment author while they type their comment and retrieve a selection of their last blog posts, tweets or digg submissions which they can choose to include at the bottom of their comment when they click submit.” Meaning you can actually comment on this website, right now, and leave yourself a nice fat link to your latest blog post (or if you register at Commentluv you can choose one of your last 10). Pretty cool huh?

This is a tactic I have decided to try as I think it will be a good way to get people talking. I see in the analytics this blog has a decent amount of readers, but there’s not too much comment action. I don’t know if it’s because these posts are so long, but whatever. As mentioned at the beginning of this article, I just want to discuss internet marketing issues. I see a million blogs out there where people post a bunch about how much money they are making etc. etc., establishing themselves as an authority. I’m pretty sure most of them are full of shit, but suddenly they have a huge following of desperate wanna-be internet SPCAMmers filling up their comment walls. I can tell you I probably made way more money when I worked running a legitimate ecommerce business – so I also know a thing or two about the internet. I’m just not really here to sell – I’m here to learn. I am happy to pass along some link juice if you leave a comment – but I’m more interested in what YOU actually have to say :) (Sorry got a bit ranty again there for a minute).

Try out commentluv on your site and you may find an improvement in the comment activity.
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Now, I just want to briefly mention a great SEO tool. It’s called SEO Quake and you can download the plugin for Firefox at Seoquake.com Oh, by the way, I also tried this tool out for Chrome but I found it didn’t work nearly as well in Chrome – I don’t think all the bugs are worked out yet as even their homepage claims that it’s still “new.” This tool is FREE! Don’t pay for other SEO tools until you have tried this one first. If you are a beginner, this tool has more than enough functionality for you. As you get more advanced, you may want to consider paying for other tools, but for now start with this!

Download this plugin for Firefox as it has a LOT of really great features for analyzing websites. You can check a site’s PR, alexa rank, number of links from social sites, number of links to a page (L), number of links to the entire domain (LD), number of pages indexed, keyword density, and a lot more customizable options. This is a great way to look into what your competitors are up to. Where they are getting backlinks, how strong are their backlinks, what keywords are they targeting, etc. This is the sort of information you will need to know if you want to outrank them in the SERPs.
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OK, that’s a long post! If you made it through leave me a comment, tweet, share, you know the drill! Thanks :) Nick

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